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Super Bowl Half-time Sale

Super Bowl Halftime Performance Sale 🏈🛍️

This is not a drill. This is a halftime-only sale.

Everything in this collection will be 50% OFF during the Super Bowl halftime performance starting the moment the music begins and ending when it stops. No extensions. No grace period. No “one more minute.”

This sale is all about the fun, the adrenaline, and that sweet retail-therapy dopamine rush. It’s manually turned on and off, which means if your cart isn’t ready when halftime hits… you’re already behind.

Here’s your game plan:
✔️ Start shopping this collection now
✔️ Add your must-haves to cart
✔️ Be ready when the music starts

We’ll announce the exact moment it goes live in our Facebook Event, and you can also sign up for texts to get the link sent straight to your phone so you don’t miss it.

Halftime moves fast. So will this sale.
Get your cart ready.

  • Green sleeveless mini dress with white contrast piping V-neck collar and front patch pockets, women's boutique dress at Gaudie & Co
    Green sleeveless mini dress with white contrast piping V-neck collar and front patch pockets, women's boutique dress at Gaudie & Co

    Green Contrast Piping Mini Dress

    $ 66.00
    Only 3 left!

    Crisp, polished, and the exact kind of dress that works harder than it looks. The white contrast piping gives this green mini a structured, elevate...

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    $ 66.00
    Only 3 left!
  • Striped Anchor Sweater Top

    Original Price $ 66.00
    Current Price $ 45.00
    Only 1 left!

    Add a touch of nautical charm to your wardrobe with this Anchor Stripe Puff Sleeve Knit Top. Featuring a classic striped pattern and a charming anc...

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    Original Price $ 66.00
    Current Price $ 45.00
    Only 1 left!
  • Vibrant Mardi Gras Stripe Top

    $ 58.00
    Only 2 left!

    Celebrate Mardi Gras in style with this vibrant white top featuring bold green, purple, and gold dotted stripe lines that capture the spirit of the...

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    $ 58.00
    Only 2 left!
  • Tailored Polka Dot Pants in Navy

    $ 72.00
    Only 1 left!

    Make a statement with these effortlessly chic navy wide-leg pants covered in classic white polka dots. The playful print brings personality to the ...

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    $ 72.00
    Only 1 left!
  • Striped Wide-Leg Pants in Denim

    Original Price $ 76.00
    Current Price $ 60.00
    Only 1 left!

    Effortlessly chic striped wide-leg pants that transition seamlessly from day to night. The lightweight woven fabric drapes beautifully without clin...

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    Original Price $ 76.00
    Current Price $ 60.00
    Only 1 left!
  • Multi Stripe Straight Leg Pants

    $ 74.00
    Only 1 left!

    Fresh, polished, and effortlessly wearable, these blue multi stripe straight-leg pants bring a fun pop of color to any wardrobe. Designed with a fl...

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    $ 74.00
    Only 1 left!
  • Scallop Trim Shorts

    $ 66.00
    Only 2 left!

    Elevate your warm-weather wardrobe with these sophisticated high-rise shorts. Crafted from lightweight woven fabric, they feature charming scallop ...

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    $ 66.00
    Only 2 left!
  • Navy stripe strapless midi dress with buckle contrast waistband and smocked back, 100% cotton summer dress at Gaudie & Co

    Strapless Stripe Summer Midi Dress

    Original Price $ 92.00
    Current Price $ 78.00
    Only 1 left!

    Navy stripes, strapless silhouette, buckle waist detail — this dress is giving coastal elegant with zero effort required. The contrast waistband wi...

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    Original Price $ 92.00
    Current Price $ 78.00
    Only 1 left!
  • Chic Leopard Mock Layer Top

    $ 66.00
    Only 1 left!

    Elevate your everyday style with this sophisticated sleeveless top featuring a striking leopard design against an ecru background. The mock layered...

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    $ 66.00
    Only 1 left!
  • Sporty Chic Half-Zip Top

    $ 66.00
    Only 3 left!

    Elevate your everyday wardrobe with this versatile half-zip knit top. The lightweight, unlined design pairs effortlessly with everything from casua...

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    $ 66.00
    Only 3 left!
  • Romantic Rose Wide Leg Pants

    $ 92.00
    Only 3 left!

    Embrace effortless elegance with these romantic wide-leg pants, featuring a delicate floral print of soft pink and cream roses against a verdant ba...

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    $ 92.00
    Only 3 left!
  • Light blue navy and green stripe ruffle neck midi dress with cuffed sleeves, women's boutique summer dress at Gaudie & Co

    Stripe Ruffle Neck Midi Dress

    $ 82.00
    Only 1 left!

    A summer midi that checks every box — flattering, easy, feminine, and the kind of piece you'll reach for over and over again. Soft vertical stripes...

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    $ 82.00
    Only 1 left!
  • Sold out

    Ruffled Neck Eyelet Midi Dress in Red

    Original Price $ 90.00
    Current Price $ 70.00
    Out of stock

    Bring delicate, feminine charm to your wardrobe with this Eyelet Puff Sleeve Midi Dress. The short puff sleeves, ruffled mock neck, and playful ruf...

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    Original Price $ 90.00
    Current Price $ 70.00
    Sold out
    Out of stock
  • Black Jacquard Cardigan Pants Set

    $ 98.00
    Only 3 left!

    This jacquard cardigan features an intricate pattern that adds a touch of sophistication to any outfit. Crafted from soft, cozy fabric, it’s perfec...

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    $ 98.00
    Only 3 left!
  • Floral Border Print Top

    $ 64.00
    Only 3 left!

    Elevate your wardrobe with this stunning Floral Border Print Top, exclusively designed for &merci. Set against a striking black background, vib...

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    $ 64.00
    Only 3 left!
  • Sheer Ruffled Blouse

    $ 48.00
    Only 1 left!

    Elevate your wardrobe with this enchanting sheer ruffled blouse that effortlessly blends sophistication with romantic flair. The notched V neckline...

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    $ 48.00
    Only 1 left!
  • Embroidered Champagne Bottles Sweater Top

    Original Price $ 62.00
    Current Price $ 50.00
    Only 3 left!

    Celebrate in style with this charming embroidered sweater top featuring delicate champagne bottles against a soft beige background. Perfect for fes...

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    Original Price $ 62.00
    Current Price $ 50.00
    Only 3 left!